sales@simplygj.com WhatsApp +65 8120 0130 25°C • in Singapore
All articles

How much does website design cost in Singapore?

28 Sep 2026 6 min read By SimplyGJ

Short answer

A small business website in Singapore usually costs a few thousand dollars from a freelancer and roughly S$4,000 to S$20,000 from an agency, depending on page count, custom design and features. E-commerce and custom builds cost more. On top of the build, budget for hosting, a domain, maintenance and any platform or app fees every year. The cheapest quote often leaves out copy, SEO set-up, tracking and training, so compare what’s included, not just the total.

Website quotes in Singapore range from a few hundred dollars for a DIY builder to tens of thousands for a custom store. Most of that gap comes down to scope, not greed.

This guide is for business owners planning a new site or a rebuild. It covers what drives the price, how the main platforms compare, the ongoing costs people forget, what a proper build should include, and where the new EDGE Grant fits.

What does a website cost in Singapore in 2026?

A standard business website from a Singapore agency typically lands between S$4,000 and S$20,000, based on published price guides we checked in September 2026. A one-page site or a template build sits at the low end. Custom design, e-commerce and integrations push it up.

Chillybin’s 2026 price guide gives these ranges:

Type of build Published range (SGD)
One-page site S$1,500 to S$2,500
Freelancer build S$2,000 to S$6,000
Template-based WordPress (agency) S$4,000 to S$8,000
Custom WordPress (agency) S$8,000 to S$20,000
E-commerce or WooCommerce S$15,000 to S$40,000+

Treat these as market reference points. Every agency scopes differently, and a quote only means something next to its list of deliverables.

What drives the cost of a website?

The price follows the hours, and six things decide the hours.

  1. Number of pages and templates. Ten service pages built on one template cost less than ten pages that each need a different layout.
  2. Custom design vs template. A bought theme is quicker. A custom design fits your brand and content properly but takes design and development time.
  3. E-commerce. Products, variants, payments, shipping rules and stock all add build and testing time.
  4. Integrations. Booking systems, CRMs such as HubSpot, payment gateways and member logins each add work.
  5. Copy and images. Someone has to write every page. If you supply copy, it’s cheaper. If the agency writes it, expect to pay for it.
  6. Content migration. Moving 200 blog posts from an old site, with redirects, is its own small project.

In our experience, copy is the item that most often delays a launch. Designs often get approved quickly, then the site waits weeks for someone to write the About page. Deciding early who writes what saves more time than any design shortcut.

WordPress vs Shopify vs Framer vs Wix: how do the costs compare?

The platform changes both the build cost and what you pay every year. Pick it based on what the site has to do, then price the build.

Platform Best for Ongoing platform cost Watch out for
WordPress Service businesses, content-heavy sites, SEO-led growth Hosting, plus any paid plugins or themes Needs updates and security care
Shopify Online stores Monthly plan plus app fees Apps add up, and some features need higher plans
Framer Design-led marketing sites Monthly site plan Less suited to complex functionality
Wix or Squarespace Very small sites you’ll manage yourself Monthly or annual plan Limited flexibility as you grow

For Shopify, the official Singapore pricing page lists the Basic plan at S$39 a month, Grow at S$132 and Advanced at S$531 when billed monthly, with lower rates on annual billing. Themes and apps are extra.

Our view: WordPress is still the right default for most Singapore service businesses that want to grow from search. It gives you full control of the code, content and hosting, and it has no ceiling on how far the site can go. That’s why most of our builds are on WordPress, with Framer and Shopify where they fit better. Our guide to hiring a WordPress developer in Singapore covers how to vet whoever builds it.

What are the ongoing costs after launch?

A website isn’t a one-off cost. Expect to pay every year for these, even if the build was fixed-price.

Cost One-off or ongoing Published reference
Design and build One-off See the ranges above
Domain name Yearly GoDaddy’s guide cites about S$20 to S$80 a year for .com and .sg
Hosting Monthly or yearly GoDaddy’s guide cites S$100 to S$500 a year for shared hosting, S$800+ for managed
Maintenance and updates Monthly GoDaddy’s guide cites S$50 to S$300 a month for agency or freelancer support
Platform plan and apps Monthly Shopify, Framer and Wix charge monthly
SEO and content Monthly Separate from the build. See our SEO cost guide

Maintenance matters most for WordPress. The WordPress project’s own hardening guide warns that older versions aren’t maintained with security updates, and it tells site owners to back up regularly and to avoid plugins from untrusted sources. Someone needs to own that job after launch, whether that’s you, your developer or an agency.

What should a proper website build include?

A proper build includes more than pages that look right. It should launch ready to be found, measured and managed by your team.

Before you compare quotes, check that each one covers:

  • Mockups before development. You should approve the design before anyone writes code. Changing a mockup is cheap. Changing a built page isn’t.
  • SEO foundations. Clean page titles and meta descriptions, one H1 per page, sensible URLs, an XML sitemap, fast loading and redirects from any old URLs.
  • Tracking. GA4 and Google Search Console set up, with form submissions and calls tracked as conversions.
  • Forms that respect the PDPA. The Personal Data Protection Commission expects you to tell people why you’re collecting their data, get consent and protect it. Your contact form and privacy policy are where that starts.
  • Training. Someone on your team should be able to edit a page and publish a post on day one.
  • Ownership. The domain, hosting account and site files in your name, with admin access handed over.

Here’s how we handle it. We quote a fixed price after a free consultation, so the number doesn’t move halfway through. We share mockups before development starts. Every build includes a one-time training session for your team. Details are on our web development page.

Worked example: comparing two quotes

Say a Singapore renovation company gets two quotes for a 12-page site. Quote A is S$2,500. Quote B is several times higher.

Quote A uses a bought theme, pastes in the client’s existing text, and hands over a login. There’s no mockup, no tracking, no redirects from the old site and no training.

Quote B includes mockups, rewritten service pages, redirects from every old URL, GA4 with form tracking, and a training session.

Quote A looks cheaper. But the old site’s rankings can drop when URLs change without redirects, and without tracking the owner can’t tell which pages bring in enquiries. We’ve written about why rankings drop after a redesign and how to avoid it. The real comparison is what each quote will cost you to fix in a year.

Can the EDGE Grant help pay for a website?

Possibly, depending on the project. The Productivity Solutions Grant, Enterprise Development Grant and Market Readiness Assistance cease on 29 September 2026. From 30 September 2026, Enterprise Singapore’s EDGE Grant replaces them.

EDGE supports up to 70% of qualifying costs for SMEs and up to 50% for non-SMEs, with support differing by activity and a cap of S$100,000 a year. It’s paid as a reimbursement once the work is completed and paid for. Whether a website project qualifies depends on the activity, so check with Enterprise Singapore before you sign. We can’t promise approval, and nobody else can either. Our grants page has the latest.

Quick answers

Should I choose the cheapest website quote?
Only if it includes the same things as the others. Line up mockups, copy, SEO set-up, tracking, training and ownership before comparing totals.

Who should own my website?
You. The domain, hosting and admin access should all be in your company’s name.

Can I pay a fixed price instead of hourly?
Yes. Many agencies, including us, quote a fixed price once the scope is agreed.

To plan your build, see our web development service. If you want traffic from day one, pair it with SEO or Google Ads, then book a free consultation for a fixed quote.

Prices and grant rules change. Figures here were checked in September 2026.

Questions people ask

How much does a simple website cost in Singapore?

Published guides put a one-page site at around S$1,500 to S$2,500 and a template-based agency build at roughly S$4,000 to S$8,000. Doing it yourself on a website builder costs less upfront but takes your time.

How much does an e-commerce website cost in Singapore?

Published guides put agency-built WooCommerce stores at S$15,000 or more. Shopify builds vary with the theme and customisation, and you'll pay a monthly plan on top.

How long does it take to build a website?

It depends on scope and how quickly content and feedback arrive. Copy and approvals are usually the slowest part, not the development.

Is WordPress cheaper than Shopify?

For a service business, usually yes over time, because there's no monthly platform plan. For an online store, Shopify's built-in checkout and hosting can make it the simpler choice.

Do I need to pay for website maintenance?

You should budget for it. WordPress core, themes and plugins need regular updates for security, and backups need checking.

Does a new website include SEO?

A good build includes SEO foundations: titles, headings, sitemap, speed and redirects. Ongoing SEO, such as new content and link earning, is separate work.

WhatsApp